• Sell at scale

  or
offer

• Offer 24/7 automated self-service

  access

• Avoid manual deployments

• Run a fully branded SaaS storefront without building a website or handling each sale directly.
  

  

  What Is the Storefront?

  • A public-facing online store hosted on your subdomain or custom domain

  • Clients can browse and purchase SaaS products

  • Prices are automatically adjusted based on your profit margin

  • Products are fulfilled and managed automatically by the platform

  • You receive bi-weekly payouts for your profits

  ---

  Step-by-StepLocation Setupof Storefront Settings

  All storefront configuration is found under:

  Whitelabel Settings → Storefront & Branding

  This includes domain settings, Stripe connection, branding, profit margins, and portal appearance.

  ---

  Before You Begin — Requirements

  Your storefront becomes automatically enabled as soon as the following requirements are met:

  1. Stripe Account Connected

  You must connect your Stripe account for client billing.
  Go to:

  Whitelabel Settings → Storefront & Branding → Payment Gateway
  Click Connect Stripe

  

  2. Wallet Balance ≥ $20

  A minimum wallet balance of $20 is required to keep your storefront online.

  Once both conditions are met, your storefront automatically activates.
  If either requirement is missing or becomes invalid, the storefront becomes inactive.

  

  ---

  Section 1: StorefrontDomain MainSetup

  Settings

  You

  a.can Enablechoose thehow Storefront

  your
  storefront is accessed:

  

  A. Free Subdomain (Instant Setup)

  Use a free, hosted subdomain such as:
  yourstore.custom.appserviceportal.com

  Just enter your subdomain name and save.

  B. Custom Domain

  You can use your own domain, such as:
  shop.mybrand.com

  To connect it:

  1. Go to Storefront Settings in your dashboard.DNS provider

  2. ToggleCreate thea Store StatusCNAME to “Enabled” to activate your store.record

  3. You can disablePoint it at any time to makethe generated domain shown in your storefront temporarily inaccessible.
     

     dashboard

• b.

  Save Storechanges

  Access Settings

  • ChooseWait howfor customersSSL to automatically install (usually a few hours)

  The system will accessshow if your storefront:CNAME is correctly pointing.

  ---

  Section 2: Storefront Profit Margin

  Set your global profit percentage.
  This margin applies to all storefront products automatically.

  • Use yourRange: default0% subdomain– 200% (e.g., yourname.resellportal.store)

  • Or connect aRecommended: custom domain100% you own
    

  • Once you fill in and save(doubles your settings,wholesale you’llprice, be able to copy your live storefront URL from this section.
    

    

  c. Set Your Global Profit Margin

  • Choose a profit margin percentage (up to 500%) that applies to all products.

  • Your profit is added to the platform’s base price to form the final sale price.
    

    competitive)

  

  Example:Example Pricing
  If

  the platform price of a product is

  Wholesale: $10,10
  Profit and you set aMargin: 100%
  Customer margin, the customer paysPays: $20
  Your — you earnProfit: $10 on(Paid everyout saledirectly orby renewal.Stripe via payouts)

  d.

  Products Supportautomatically Email

  use
  this
  • formula — no manual pricing required.

    ---

    Section 3: Store Appearance & Branding

    EnterCustomize ahow valid support email address where clients can contact you for assistance.

  • This email appears in theyour storefront footer and client invoices.
    portal look:

    

  Branding

  Section 2: Store AppearanceOptions

  Customize the visual identity of your storefront to reflect your brand:

  • UploadPortal Logo URL – Shown in the header and checkout pages
    

    

  • FaviconPortal Name – Browser tab icon (small icon that appears in the browser tab)
    

    

  • ChoosePrimary Colors:Color

  • Secondary Color

  • Welcome Message (client portal welcome text)

  Homepage Description

  You can set your storefront’s main introduction text to:

  • Primary Color (used for headers, buttons, and footer)

  • Primary Font Color

  • Background Color
    

  • Support Bubble Color (chat or help bubble)
    

    

• EnterEmail yourLogo Venmo username and/or PayPal email address.URL

• ChooseCompany your preferred payout method (Venmo or PayPal).
  Name

• Email Header Color

• Email Button Color

• Email Footer Text

• Company Address

• Support Email

• Enable/Disable Support Chat Bubble

• Custom CSS for the client portal

All emails sent to your clients (login credentials, product activation, receipts, notifications) reflect your branding.

PayoutSection Schedule:5: Payment Gateway (Stripe)

Your storefront uses your connected Stripe account for:

• ProfitsAll arecustomer disbursedpayments

• Subscription billing

• Refunds (if you choose to issue them inside Stripe)

• Payouts to your bank account

Since Stripe handles payouts, the platform bi-weeklyno longer shows payout history,.
All payouts appear in your Stripe Dashboard.

Section 6: Enabling Products & Services

You can choose which services or products you want available on your store by going to the 1stManage Active Storefront Products section in the white label settings page.

Section 7: How the Storefront Works

Once your Stripe account is connected and 15thyour ofwallet eachhas month.$20+:

1. Your storefront is automatically activated

2. Your totaldomain profitbecomes (basedpublicly on sales margin) will be paid out accordingly.

Final Step: Save All Settings

• Once all sections are completed, click Save Settings at the bottom of the page.accessible

• ThisCustomers willcan apply allbrowse your changesproduct and make your storefront live and functional.

Profit Tracking & History

A dedicated section shows your financial performance:

• Profit History: View earnings for the current 2-week periodcatalog

• PayoutThey Logs:purchase Seeusing theStripe last 5 payout records including date, amount, and method
  

  checkout

3. UseServices thisare areaautomatically provisioned

4. Clients receive branded emails

5. Stripe sends your payouts directly to track your performance,bank monitor sales cycles, and reconcile payouts with your payment account.account

No manual activation is required.

Summary of KeyBenefits